Political advertising
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- The Liberals’ $2.3-million in digital-focused ads in 2024 demonstrates the lack of confidence the party had in its previous leader and message, says EOK Consults' Harneet Singh.
NewsBY
- The Liberals’ $2.3-million in digital-focused ads in 2024 demonstrates the lack of confidence the party had in its previous leader and message, says EOK Consults' Harneet Singh.
- While the Conservatives are flooding the airwaves with an array of innovative digital advertising, the Liberals' ads remain 'plain, straightforward, and boring,' says Tory
- While the Conservatives are flooding the airwaves with an array of innovative digital advertising, the Liberals' ads remain 'plain, straightforward, and boring,' says Tory
- While the Conservatives are flooding the airwaves with an array of innovative digital advertising, the Liberals' ads remain 'plain, straightforward, and boring,' says Tory
- 'Message discipline has long been [Pierre] Poilievre’s kryptonite, and anyone expecting him to abandon the affordability focus in favour of a singular message on
FeatureBY | April 4, 2025
FeatureBY | April 4, 2025
- 'Message discipline has long been [Pierre] Poilievre’s kryptonite, and anyone expecting him to abandon the affordability focus in favour of a singular message on
FeatureBY | April 4, 2025
- 'Message discipline has long been [Pierre] Poilievre’s kryptonite, and anyone expecting him to abandon the affordability focus in favour of a singular message on
- Political groups like Protecting Canada and Canada Proud previously spent tens of thousands of dollars on Facebook and Instagram, but have since logged off
- Political groups like Protecting Canada and Canada Proud previously spent tens of thousands of dollars on Facebook and Instagram, but have since logged off
- Political groups like Protecting Canada and Canada Proud previously spent tens of thousands of dollars on Facebook and Instagram, but have since logged off
- In the first three days after the election call, the Liberals spent $301,000 on Meta ads for the party and their leader, outpacing the
- In the first three days after the election call, the Liberals spent $301,000 on Meta ads for the party and their leader, outpacing the
- In the first three days after the election call, the Liberals spent $301,000 on Meta ads for the party and their leader, outpacing the
- Liberals take decisive day-one lead, spending $118,000 on Facebook and Instagram as Conservatives coast on a half-million-dollar pre-election-week spend on the platform.
- Liberals take decisive day-one lead, spending $118,000 on Facebook and Instagram as Conservatives coast on a half-million-dollar pre-election-week spend on the platform.
- Liberals take decisive day-one lead, spending $118,000 on Facebook and Instagram as Conservatives coast on a half-million-dollar pre-election-week spend on the platform.
- The largest private sector union in Canada has planned to launch a national ad campaign Monday attacking Conservative Party Leader Erin O’Toole, part of
- The largest private sector union in Canada has planned to launch a national ad campaign Monday attacking Conservative Party Leader Erin O’Toole, part of
- The largest private sector union in Canada has planned to launch a national ad campaign Monday attacking Conservative Party Leader Erin O’Toole, part of
- Politicos are gearing up for an impending election call with party leaders, incumbent MPs, and candidates already busy hitting the pavement, and Conservatives are
- Politicos are gearing up for an impending election call with party leaders, incumbent MPs, and candidates already busy hitting the pavement, and Conservatives are
- Politicos are gearing up for an impending election call with party leaders, incumbent MPs, and candidates already busy hitting the pavement, and Conservatives are
- OAKVILLE, ONT.—This might surprise you, but when the next federal election rolls around, I doubt our political parties will be airing many media ads
- OAKVILLE, ONT.—This might surprise you, but when the next federal election rolls around, I doubt our political parties will be airing many media ads
- OAKVILLE, ONT.—This might surprise you, but when the next federal election rolls around, I doubt our political parties will be airing many media ads
- During the 2019 federal election cycle, Canada’s three major political parties spent more than $26-million on television and online advertising. Whereas the theoretical purpose
- During the 2019 federal election cycle, Canada’s three major political parties spent more than $26-million on television and online advertising. Whereas the theoretical purpose
- During the 2019 federal election cycle, Canada’s three major political parties spent more than $26-million on television and online advertising. Whereas the theoretical purpose
- Underdog candidates Leslyn Lewis and Derek Sloan have begun using paid online ads to promote their campaigns to win the Conservative Party leadership, and
- Underdog candidates Leslyn Lewis and Derek Sloan have begun using paid online ads to promote their campaigns to win the Conservative Party leadership, and
- Underdog candidates Leslyn Lewis and Derek Sloan have begun using paid online ads to promote their campaigns to win the Conservative Party leadership, and
- A shift towards even more digital advertising is the most likely change to the way the parties will spend their money during this fall’s
- A shift towards even more digital advertising is the most likely change to the way the parties will spend their money during this fall’s
- A shift towards even more digital advertising is the most likely change to the way the parties will spend their money during this fall’s
- Political advertising experts are giving a thumb’s-up to the Liberal Party’s election ad featuring Prime Minister Justin Trudeau riding a bus, with one calling
- Political advertising experts are giving a thumb’s-up to the Liberal Party’s election ad featuring Prime Minister Justin Trudeau riding a bus, with one calling
- Political advertising experts are giving a thumb’s-up to the Liberal Party’s election ad featuring Prime Minister Justin Trudeau riding a bus, with one calling
- OAKVILLE, ONT.—A poll came out recently which, if taken at face value, would be bad news for all the good people in this country
- OAKVILLE, ONT.—A poll came out recently which, if taken at face value, would be bad news for all the good people in this country
- OAKVILLE, ONT.—A poll came out recently which, if taken at face value, would be bad news for all the good people in this country
- Nearly two-thirds of Canadians said they had seen a political advertisement in the past month, suggests a new poll by Forum Research, but eight
- Nearly two-thirds of Canadians said they had seen a political advertisement in the past month, suggests a new poll by Forum Research, but eight
- Nearly two-thirds of Canadians said they had seen a political advertisement in the past month, suggests a new poll by Forum Research, but eight
- The NDP says it has temporarily stopped running political ads on Facebook and elsewhere fewer than 100 days before the federal election, leading one
- The NDP says it has temporarily stopped running political ads on Facebook and elsewhere fewer than 100 days before the federal election, leading one
- The NDP says it has temporarily stopped running political ads on Facebook and elsewhere fewer than 100 days before the federal election, leading one
- Left-leaning political messaging group Engage Canada won’t be running any more ads attacking Conservative Leader Andrew Scheer before the upcoming election, say Unifor national
- Left-leaning political messaging group Engage Canada won’t be running any more ads attacking Conservative Leader Andrew Scheer before the upcoming election, say Unifor national
- Left-leaning political messaging group Engage Canada won’t be running any more ads attacking Conservative Leader Andrew Scheer before the upcoming election, say Unifor national
- The federal government is expected to spend about 60 per cent more on advertising in 2018-19, the last fiscal year before an election, than
- The federal government is expected to spend about 60 per cent more on advertising in 2018-19, the last fiscal year before an election, than
- The federal government is expected to spend about 60 per cent more on advertising in 2018-19, the last fiscal year before an election, than
