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Lobbyists eye ‘high stakes’ throne speech as opportunity for client interests in Liberal reset

By Samantha Wright Allen      

‘Quality versus quantity makes the most sense’ in a constrained period with a lot of moving parts, including a new Conservative leader who should be also part of an ‘everyone matters’ advocacy approach, says lobbyist Jacquie LaRocque.

Prime Minister Justin Trudeau, pictured with Deputy Prime Minister Chrystia Freeland after her swearing in as finance minister on Aug. 18. The same day, he announced Parliament would be prorogued, returning Sept. 23 with a throne speech that lobbyists say presents a big opportunity for organizations to try and get their interests included in the government's reset. The Hill Times photograph by Andrew Meade

The throne speech is a “high stakes” government relations opportunity for businesses and groups to get their interests on the agenda, say public affairs pros, as the Liberals offer what many are calling a reset and the first explicit outline of a pandemic recovery plan.

Samantha Wright Allen

Samantha Wright Allen is a reporter for The Hill Times.
- swallen@hilltimes.com

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