News
Dole out funding for COVID-19 ads soon, say experts, as ethnic media outlets face cash crunch
By Palak Mangat April 2, 2020
'If they want the ads to be amplified, having community partners of each of those language groups would be useful,' says former MP Olivia Chow.
Canada's chief medical health officer Dr. Theresa Tam, pictured speaking to reporters at West Block in Ottawa on April 2, is the face of the government's online and TV ads. Health Canada has put aside $30-million for advertising that will span 15 different languages, including French and English, on the COVID-19 outbreak. The Hill Times photograph by Andrew Meade
As Ottawa looks to reach communities that do not speak English or French during the COVID-19 pandemic by buying ad space in some ethnic and Indigenous media outlets, one expert fears these news organizations could come “under the gun” in the next few weeks if ads are not rolled out soon.
Related Stories
Explore, analyze, understand
Inside Ottawa Directory – 2020 Edition
The handy reference guide includes: riding profiles, MPs by province, MP contact details, both Hill and constituency and more.
Get the book
The handy reference guide includes: riding profiles, MPs by province, MP contact details, both Hill and constituency and more.
Get the book
You Might Be From Canada If…
You Might Be From Canada If . . . is a delightful, illustrated romp through this country as it celebrates its 150th birthday.
Get the book
You Might Be From Canada If . . . is a delightful, illustrated romp through this country as it celebrates its 150th birthday.
Get the book
Inside Ottawa Directory – 2019 Edition
The handy reference guide includes: riding profiles, MPs by province, MP contact details, both Hill and constituency and more.
Get the book
The handy reference guide includes: riding profiles, MPs by province, MP contact details, both Hill and constituency and more.
Get the book
Related Policy Briefings
Privacy and Security in the Digital Age
Short and informative analyses on policy challenges that bring background and recommendations to policymakers, journalists and the general public.
Read policy briefing
Short and informative analyses on policy challenges that bring background and recommendations to policymakers, journalists and the general public.
Read policy briefing
Politics This Morning
Your email has been added. An email has been sent to your address, please click the link inside of it to confirm your subscription.
Would-be Conservative leaders wooing Quebec dairy farmers, but organizers say they won’t decide the race this time
With Maxime Bernier out of the party, dairy farmers don’t have a supply-management bogeyman to unite against this time.‘Prudent, gradual, and phased-in’: public servant return-to-worksite plan slowly unfolding seven weeks in, but ‘no single date’ yet pinned down
Federal departments and agencies are taking numerous precautions and adapting worksites to meet physical distancing requirements, according to the Treasury Board. ‘When you have the will, there is a way’: Canadian-Lebanese Liberal MP Fayçal El-Khoury’s rise to federal political power
The Liberal MP was first elected in the 2015 federal election, taking just over 25,800 votes and 47 per cent of the tally in the Quebec riding of Laval-Les Îles. Job losses in July highest among racialized communities, StatsCan data shows
'I think the issue with racialized people not returning to work is more about whether or not they’re going to be hired,' says Arjumand Siddiqi, who holds the Canada Research chair in population health equity. ‘The vast majority of the TFWs would rather come here and get their PR’: some MPs signal support for extending permanent residency to Canada’s migrant farm labourers
‘Beirut is bleeding’: Lebanese-Canadian MPs express horror, disbelief in wake of massive explosion
'I’m sure with the will of the Lebanese and their friends from all over the world, Beirut will shine again,' says Liberal MP Fayçal El-Khoury.‘I await your response’: inside N.S. Liberal MPs’ push for a public inquiry
'If the 10 MPs are articulating the position for Nova Scotia, I would like to think the government would consider that as a strong indicator of what's happening on the ground,' says Liberal MP Darrell Samson says.Introduction of remote voting in the House could come without unanimous support
House leaders continue to hold talks over the summer, but whether an agreement can be struck to get Conservatives on side with a recent call to allow remote voting in ‘exceptional circumstances’ remains to be seen.‘No gotcha moments’: Trudeau’s gambit reflects lessons learned from past ethical entanglements
Though late and largely unconvincing, the PM's testimony helps ensure the government’s points, rather than mere speculation, are litigated in the public square instead, says Garry Keller of StrategyCorp. Trending Stories
