The Conservatives directed fewer ad dollars to Mr. Scheer’s page, funnelling 77 per cent of its spending to the national party page, compared to just 6.5 per cent to the leader’s profile.
Justin Trudeau's Liberals have spent roughly $1-million so far on digital ads, outpacing Andrew Scheer's Conservatives, which have directed $640,000 to Facebook ads. The Hill Times photographs Andrew Meade
Liberals have spent about $1-million on Facebook ads so far in the election campaign, deploying more funds than the Conservatives and the NDP combined, according to a new study published Thursday.
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Guide to Using Social and Digital Tools in Election Campaigns: Digital and Social Tools that Politicos are Using to get Elected, Raise Funds, and Recruit Volunteers Guide to Using Social and Digital Tools in Election Campaigns
'The government has heard Canadians’ concerns that the world is increasingly uncertain, and that the economy is changing,' the Throne Speech read. 'And in this context, regional needs and differences really matter.'
But a Conservative source is decrying public criticism of Andrew Scheer's leadership, saying it will only create the kind of schisms that will set the party back and that former leader Stephen Harper worked to avoid.