Collaboration and innovation are key to succeeding in an increasingly competitive global market. This ethos was at the core of a decision taken by four Alberta municipalities in 1998 to join together and form Alberta’s Industrial Heartland Association; a non-profit association with the goal of attracting worldwide investment to this resource-rich region and to create an advanced chemistry manufacturing supercluster. These municipalities believed it was better to collaborate rather than compete with each other, and that an investment in one part of the region would benefit the Heartland as a whole.
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