A U.S. Democrat and Canadian Conservative outline the dos and donts for a modern political fundraising campaign.
Prime Minister Justin Trudeau shares an embrace with his party's revenue chair, Stephen Bronfman, during a Laurier Club event for maximum-level donors to the party in 2017. Those events still make up a significant part of the party's fundraising efforts, but more and more the Liberals and other political parties and candidates are using technology to raise money from their grassroots supporters. The Hill Times file photograph
Want to raise money in politics in 2019? Make sure you know who you’re talking to before you ask them to open their wallet, says a fundraising specialist for U.S. Democrats.
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David MacNaughton 'made it a priority' to understand who the key U.S. influencers were and which Canadian would be best to deliver the message, says former PMO Canada-U.S. war room staffer Diamond Isinger.