Digital ads the story of election 2019 budgets, say campaign vets
A shift towards even more digital advertising is the most likely change to the way the parties will spend their money during this fall’s election campaign, say veterans of previous campaigns with the Liberals, Conservatives, and NDP. “I suspect digital is going to become more and more the battleground. That’s where more campaigns should be […]
More parties, more polls, and voter ‘malaise’: tracking 2019 trickier, pollsters say
With more parties in the mix, voter ‘malaise,’ and a tight race among the top-two, pollsters are bringing new approaches to 2019 as they try to keep up with trends during a breakneck 40-day campaign they say will be more challenging than the last one. With six parties to consider and the Liberals and Conservatives […]
Small team working to help realize People’s Party’s big ambitions this fall
People’s Party Leader Maxime Bernier and his team have been busy in the year since forming the new party and committing to run candidates in all 338 federal ridings this fall. Campaign preparations, led by executive director Johanne Mennie, have happened alongside other work required to get the new party up and running. “It’s the […]
Familiar faces fill NDP campaign team, led by Jennifer Howard
The NDP has struggled to recover its pre-2015 strength in the years since the last election, but it’s heading into the fall campaign with an experienced team of strategist and organizers at its back. It’s been suggested that goal No. 1 for the party and its new leader, Jagmeet Singh, this election is simply hanging […]
Politics This Morning: Trudeau in Kitchener, London, Windsor; Scheer in Kelowna and Calgary; Singh expected to announce ‘star’ candidate Longueuil, Que.; May to launch Green Party platform in Toronto
Good Monday morning, Prime Minister Justin Trudeau (Papineau, Que.), who got to meet Canada’s 2019 U.S. Open tennis champion Bianca Andreescu at a rally for her on Sunday called “She The North” in Mississauga, Ont., campaigned on Saturday in Montcalm, Que., with Liberal Party candidate Isabel Sayegh and with his daughter Ella-Grace. He also campaigned with […]
Parties’ promises cover health, economy, immigration with campaign underway
Most of the big parties’ platforms are still under wraps in the early days of the election campaign, but the leaders have already made a series of commitments on issues ranging from immigration to climate change during the past four years. In this election, Liberal Leader Justin Trudeau is eyeing a second term in office […]
Liberal election ad ‘head and shoulders’ above Tory, NDP offerings, says U.S. campaign guru
Political advertising experts are giving a thumb’s-up to the Liberal Party’s election ad featuring Prime Minister Justin Trudeau riding a bus, with one calling it “head and shoulders” above English-language ads released recently by the Conservatives and NDP. The minute-long Liberal ad is available on social media, and has been running on television, sometimes spliced […]
This just in: 25 ridings to watch in this election
British Columbia 1. Vancouver Granville, B.C.: Independent MP Jody Wilson-Raybould and Liberal candidate Taleeb Noormohamed Canada’s former justice minister and attorney general Jody Wilson-Raybould, the central figure in the SNC-Lavalin scandal and the one who blew the whistle on her own government, is seeking to represent the riding after leaving Prime Minister Justin Trudeau’s cabinet […]
Tried and tested team behind Conservative Party’s bid to return to government
Conservative Leader Andrew Scheer and team are gunning to form the next government in October, and the party’s campaign team, led by former party pollster Hamish Marshall, includes many tried and tested strategists and organizers. “Effectively, [running a national campaign] it’s like building a company with a few hundred employees that’s going to spend tens […]
Facing the nation: leaders’ tours hint at parties’ vulnerabilities, seats in play
The party leaders’ sprint across the country in the run-up to the election hints at where campaign strategists think their team can make inroads, or—depending on the state of the electoral map and public opinion polls—where they need to play defence, say political observers. It’s no surprise the four major party leaders have been logging […]
