How to embrace a problem: Conservatives can use bad polls to fundraise

If a problem can’t be avoided, sometimes it should be embraced. To see what I mean just consider the Conservative Party of Canada and its ‘poll problem,’ which can be defined thusly: ‘Almost every public domain poll that’s come out over the past year or so, has the Conservatives trailing the Justin Trudeau-led Liberals.’

Prime Minister Stephen Harper’s Conservatives, in other words, can and say something like: ‘Hey, donors, look at the numbers. Don’t underestimate this Trudeau guy; he could actually beat us. That’s why we must come together; that’s why we must make our party strong; that’s why you must give us lots of money!’ The Hill Times photograph by Jake Wright

By Gerry Nicholls

PUBLISHED : Wednesday, July 30, 2014 5:21 PM

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