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Beware the Twitter echo chamber trap

By Gerry Nicholls      

Twitter’s value as a political persuasion tool is severely limited. After all, if people use Twitter mainly as a forum for confirmation bias, it’s unlikely they’ll ever be won over by contrary opinions, even if those contrary opinions are crafted as witty or clever 'tweets.'

Stop battling Twitter trolls and start listening to real people in the real world. In short, open up your echo chamber, and let your political message go free, Gerry Nicholls advises politicians. Image courtesy of Pixabay
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OAKVILLE, ONT.—Whenever I’m plagued with self-doubt or afflicted with uncertainty, I turn to that one source guaranteed to provide me with the spiritual peace of mind I seek. It’s called Twitter. Yes, that particular social media outlet can always be relied upon to justify my points of view, to confirm my biases and to vindicate any or all of my opinions, no matter how far off the wall. And I’m not alone. In fact, the main appeal of

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